If you ever plan of having a movie or launch an advertisement for a product, it is imperative that you know how to get the attention of your audience. Are you planning to have a text heavy advertisement? Or perhaps have a movie that is heavily dependent on the acting of your actors? These things can be minimized if you have the help of quality voice over recording services.
What qualifies a good voice over?
But of course, what is a good voice over? There are many things that you need to consider if you want quality voice over. For instance, is the script going along with the voice quality of the voice artist? If you are having an educational program, what type of voice do you plan to have on your presentation? If you watched several Discovery Channel and National Geographic documentaries, you may have found out that voice tend to be deep and matured. Typically, it is of a male voice artist.
There are also instances when you want someone who is known in the niche. You get to see Morgan Freeman as a narrator in different movies and educational documentaries nowadays. Using mainly recognition of his voice, this caters to a large audience.
Accent is also a good thing to consider. Should you hire someone with a British accent or someone with a neutral accent? To understand which accent works best, it is a good idea to first look at your demographic. Who are you selling the product to? If you are selling the product to a European country, probably, it is a good idea to have a British accent. If you are going to sell an item that exhibits class, a deep voice with a British accent may fit the requirement.
For non-English speaking countries, there are some adjustments that you can do for the voice over. You can have it translated to the mother tongue of the country you are selling the product to. In fact, if you are having it dubbed, it is logical to have a local advertising firm to confirm if you are hitting the market.
Company vs. Freelancer
There are two options on how to find a top voice over agency. You could either have the voice artist from a company, or you could have a freelancer. What is the big difference between the two? For a freelancer, they operate independently. As for the company, they have a number of voice artists available for you. With higher overhead cost, going for a voice over company can be more expensive. On the other hand, you have the freedom to choose which voice you want to implement on your project. They have list of artists to choose from.
If you opt to make a video more engaging to your audience, it is important that you use the help of a voice actor. If you go for a company that specializes in voice over, they can even suggest voices that meet your expectations.
If you are on a limited budget, going to the freelancers can get the job done. But of course, not every freelancer is fit for the job. This means that you may have to search online for the specific person who can get you covered.